Social Media Executive

Application ends: August 10, 2024
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Job Description

Do you breathe social media? And expectantly wait for the next trend to make its way to your social media feed? Does your passion for creative content drive you to mark a digital presence? Then, you may be a perfect fit for our team. 

We are on a lookout for a passionate & creative social media expert driven to enhance our social media presence across channels. Here, you will be presented with a platform to demonstrate your skills and expertise to amplify our marketing efforts through social media.  

Key responsibilities 

  • Own end to end operations of our Social Media Handles
  • Keep a keen eye on trends and deliver creative concepts  
  • Develop outcome-driven social media strategies for the brand 
  • Assist in regular social media activities, campaigns, and track success  
  • Work alongside other team members to help distribute content that educates, entertains, and engages our audience and supports our marketing goals. 
  • Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, white papers, ebooks, reports, webinars, infographics, etc.). 
  • Measure results by tracking metrics and insights on each platform. Experiment with new content ideas and optimize for better outcome
  • Brainstorm marketing campaign ideas. 
  • Monitor responses, queries, and comments on assigned social media channels.  
  • Work alongside the team to create a plan for social media strategies. 
  • Track, measure, and analyze all initiatives to report on social media ROI. 
  • Initiate and track influencer marketing campaigns  

Desired Skills 

  • 2+ years of experience in B2B/B2C social media marketing for engagement and branding. 
  • 1 year of Influencer marketing experience is preferred (not mandatory)
  • An outstanding writer and speaker with a passion for storytelling and finding compelling story ideas from virtually anywhere. 
  • An impressive, measurable track record of using PR and social media to proactively generate news coverage and discussions that speak to your target audience. 
  • Curious and constantly seek for creativity. 
  • Team player with the ability to handle pressure. 
  • Proven ability to thrive in a self-driven, fast-paced environment with multiple stakeholders, changing priorities and minimal direction.